I recently gave a personal learning webinar presentation
about Facebook. Now, while I'd used Facebook for quite some time, I'd never
really taken the time to delve into the inner workings of Facebook and really
see what kind of controls I can set, or even how to create a page other than my
personal page that was created when I originally signed up for Facebook. So I
went to work. My mother owns a tutoring business for high school kids and has wanted
me to create a Facebook page for her business, so with that in mind, I got down
to the business of creating a business page for her. Once I logged into my
Facebook account, I went to the gear icon at the top right of the page to see
if I could start there because I just wasn't sure. Once I clicked on the gear icon
link I realized this link is the portal to most things you can set and create
on Facebook. There are links here to set or change all your settings, to create
a page, and you can also switch between which profile or page you're
using Facebook. Once I clicked on 'create page', I was guided through 5 easy
steps to create the page. After the page had been created, I went back to the
gear icon and clicked on the settings link, and from there I was able to set
things like who can see my posts, who can post to my page, whether or not I
want to review those posts first, who can tag me in pictures, and who can see
my pictures. That's just a small example of the settings you can set on
Facebook for your privacy. A few examples of business uses for Facebook could be tracking how
many people have liked a certain post you have put up, or what customer
complaint or compliment posts have been posted to your business page. Again,
there is so much more beyond that for your business with Facebook, so log on
and go exploring!
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